Virtual talks have been held between a group of experts from the State Committee for Tourism Development and representative of the Canadian National Geographic TV channel.
The parties discussed the plan proposed by the National Geographic experts to cover the tourism potential of Uzbekistan on this TV channel and its pages on social networks.
The storytelling approach method was promoted at the meeting. Four stories describing Uzbekistan and the National Geographic Photo Camp project aimed at improving photography skills among young people were discussed.
It is planned that the projects will be implemented within two years, the first phase will begin in spring of 2021 with filming stories, and by the end of the year it will be presented to the general public on all National Geographic platforms. At the second stage of the project, materials on tourism in Uzbekistan will be broadcast on television and in print media. It is also planned to promote Uzbekistan through social networks.
Based on the agreements reached at the meeting, the State Committee for Tourism Development is currently considering financing these projects.
Source: UzA